Their conversations now start on their website.

Sustainable Growth Partnership is a consultancy of senior leaders with long careers in the charity and social enterprise sector. They needed a website that matched the calibre of the people behind it.

We designed and built a fully custom website in their brand, with the Growth Diagnostic at its centre. It is a four-minute assessment of twenty-five questions across five areas (strategy, finance, operations, people and growth), each one scored and banded. A visitor's answers become a radar chart of their organisation's growth shape, with its strongest area and its biggest opportunity named, and the page then points them towards booking a conversation. Every completed assessment sends the new lead directly into their CRM.

The diagnostic has become how SGP starts and qualifies conversations. The visitor leaves with a useful picture of where their organisation stands, and the team receives a warm, informed lead.